Skills & Services
User Research & Discovery
I plan and lead research programmes that surface what users actually need and translate findings into clear, actionable direction for product and delivery teams.
Skills and methods:
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Research planning and method selection
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Qualitative interviews, surveys, UAT
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Thematic analysis and insight synthesis
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Stakeholder-ready outputs: reports, opportunity maps, user stories, acceptance criteria
Service Design & Experience Strategy
I help teams understand the full picture of how a service works and identify where to focus effort to create better experiences and stronger outcomes.
Skills and methods:
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User journey mapping
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Service blueprinting and systems thinking
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Opportunity framing and prioritisation
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Strategic roadmapping
How I work:
Every project is different. We can scope each engagement collaboratively based on what you actually need.
Joe Lord, product manager at Digital Catapult
“Ramma brings a rare combination of critical skills, drive, and team spirit. Her work has given the project clarity, evidence-based direction, and momentum at critical times. The speed and quality of delivery we achieved simply would not have been possible without her input.”